My Stuff

Advertising 

How do you feel about people watching your every move? I think that it’s an invasion of privacy. It’s called data mining. They watch what you’re doing so they know where you like to go. Then they send you advertisements. Advertisers every year spend 17.billion $ directed to young people. It’s pretty much what they are doing in everything else. Since kids are on the computer so much, advertising to children can be dangerous.

Immersive advertising is a completely different story. Immersive advertising is when advertisers are marketing to you in secret. Meaning you may think that they aren’t when in fact they are. They just advertise in places you wouldn’t think of. Such as when you are running around in neopia and your neopet is hungry so you stop in at McDonald’s to grab some food. You go to dictionary.com click on the web, type in Immersive advertising and at the bottom it states that neopets.com fulfills promise of immersive advertising. If you don’t believe me check for your self. Those are the exact words of the website. Here is the link http://www.reference.com/search?q=immersive%20advertising&db=web. They pretty much are controlling your mind and that’s a perfect example of it.   

Now starting with brand licensing. Brand licensing is advertising to babies. Such as parents putting up pictures of Disney characters (for example) in the babies room. So as the baby grows up it starts to love the picture. The baby soon is going to want more of it, so the baby convinces the parents to buy more of the product. What’s bad about it is that it is destroying the minds of infants to. It’s like they couldn’t sink any lower. I think that all an all it is horrible.  

Another type of advertising that’s just as dangerous is viral marketing. Viral marketing is when advertisers use the coolest adults/kids in the communities and make them wear their product. This creates a buzz in that area. A buzz is when the popular kid is wearing something and everyone else wants it. Which means more and consumers for the advertisers/marketers.

            What about laws and regulations for advertising? Well here is a shocker there are more laws regulating adults then there are children. Here is the link http://mrmayo.org/audiofile/Laws%20%26%20Regulations%20for%20Advertising%20Directed%20at%20Children.mp3. This link will show a conversation between Mr. Mayo’s 2 period class and Dr. Susan Linn(Associate Director of the
Media
Center of the Judge Baker Children’s Center and an Instructor in Psychiatry at

Harvard
Medical
School).  If you want some more information on this topic go to mr.mayo.org and watch the links.  

Hi again it’s one12 this time I’m coming to you with information on immersive advertising. It’s about neopets this time. The definition for immersive advertising is pertaining to immersing or plunging into something and to announce or praise (a product, service, etc.) in some public medium of communication in order to induce people to buy or use it. Neopets use this immersive advertising  by putting little pop-up advertisements. Such as when you are running around in neotopia and your neopet is hungry so you stop in at McDonald’s to grab so food. The main point of this article is that neopets is using immersive advertising to influence kids to by their products. I think that immersive advertising is successful but I dont like it. They are prtty much taking over the minds of these kids and teaching them false information on what to eat. I do not think they should be advertising like this.

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After reading that outraigus article I thought to myself why. I mean here in america we have the right to do what we want on the internet. My gosh all I hope is that none of them talk with our government and aggree on internet protection. And now a wierd feeling came to mind. If you go to the map at the bottom of www.mrmayo.org and click on it and it seems that people from china are reading our posts. But in fact if you click on the great firewall of china still on mrmayo.org and type your URL for the weblogs then it says its blocked in china. Which means that there is criminals reading our weblogs.

This is one12 signing out.